Today, Airbnb has announced that its users will be able to reduce the cost of booking accommodation through the platform of the company.
The Pay Less Up Front initiative means that users will only need to pay 50 percent of the cost of their stay when booking, where they normally had to pay the amount in full.
Targeted at guests booking who are expensive longer stays, it is only an option that is available for reservations that are worth at least $250.
The announcement follows research that was conducted by the tech company which revealed that January was the month in which consumers from Britain said that they most wanted to book a holiday. However, the research also discovered that 30 percent could not afford to do so.
The general manager of Airbnb in the UK and Ireland, James McClure, stated: “We understand it can be difficult to pay for all of your holiday upfront, especially in January when the purse-strings have to be held particularly tight.
“That’s why we’ve introduced our new feature which allows you to get holidays booked in advance – to make sure you don’t lose out when it comes to annual leave – then make the main payment for your holiday closer to your actual trip.”
The company said that it would also benefit hosts, making guests more possible to book in advance. The said feature can only be used on bookings that are made at least 14 days prior to check-in.