Today, Paul Surridge announced that he would be resigning from his position as creative director of Roberto Cavalli, an Italian fashion house, confirming the press rumours regarding his imminent exit.
The designer joined the Florentine label in 2017. In an Instagram post, he said that he wished to “focus on other projects that I put aside in order to achieve our common goals with Roberto Cavalli Group.”
The company was founded and established by Roberto Cavalli in the early 1970s and popular for its animal prints and was taken over by Clessidra, an Italian private equity firm, in 2015 in an attempt to turn it around.
Last October, sources have said that Clessidra hired Rothschild to look for a minority partner for the fashion group.
Since then, other sources have said that the private equity group which owns 90 percent of Cavalli has also decided to consider the offers for a majority stake in the fashion label, as the sale process has proven more difficult than what was previously envisaged.
He stated: “I have given much consideration to this decision and reached the conclusion that the mission I have signed on has changed and enters a new direction with a new perspective.”
He added: “I now wish to focus on other projects I put aside in order to achieve our common goals with Roberto Cavalli Group.”
Under Gian Giacomo Ferraris, the new Chief Executive Officer who was hired in 2016 to help boost the label, the firm has been working to expand into lifestyle categories to look for new sources of revenue.
Last October, Ferraris said that Cavalli was on track to return to a net profit at the end of the year.
The departure of Surridge will prompt a discussion over who would be the right fit, especially since the most obvious guy for the job already came and left. Peter Dundas, who was a worker at Roberto Cavalli during its peak glamazon years, signed on after Cavalli’s retirement, however, she was exited after only three runway seasons.