Domino’s: Young People Base Their Ideas of Leadership on The Devil Wears Prada and The Apprentice


A new survey revealed that young people expect their bosses to be aggressive ruthless, thanks to the influence of The Devil Wears Prada and The Apprentice.

In a study that was conducted by Domino’s, more than a quarter or 26 percent of millennials agreed that a boss should do everything in order to achieve goals.

The level of agreement was common among teenagers. However, it dropped to under a fifth among those that are over 40. At 40 percent, Generation Z or the 16-22-year-olds also produced the lowest level of agreement among any age group for high ethical standards as being an important part of leadership.

Simon Wallis, Domino’s chief operating officer, stated: “This may reflect a more hard-nosed attitude to leadership than we expected or perhaps echo the way successful leaders are portrayed in popular culture.

“This is not surprising if the only vision of great leadership you’ve been exposed to is The Devil Wears Prada or The Apprentice. That said, we’re reassured the two of the most admired leaders are Martin Luther King and Albus Dumbledore, and that’s true of all age groups.”

Other leaders that are popular among millennials included Steve Jobs, Richard Branson, and Winston Churchill.