Many Britons are at high risk of scam risk by purchasing online

About seventy percent or almost seven in ten Britons may be putting themselves at risk when they share personal details, for instance, their name, date of birth, and address, without checking the authenticity of the websites and offers, a study has revealed.

In the study amongst 2,000 people for Nationwide Building Society, only about thirty-one percent of people will routinely check the authenticity of some offers they see, whereas the remaining sixty-nine percent may be in danger of putting themselves at getting scammed.

More than a third (38%) of people who were questioned stated they have ended up regretting providing their personal data to these sites.

Stuart Skinner, director of fraud at Nationwide Building Society, said: “As our research shows, Brits are much more willing to take a risk with their personal information if they think there is a bargain to be had.

“It’s very easy to be swept away with the prize on offer and not stop to think whether it is valid. Our advice is, if something seems too good to be true, it usually is, so it’s wise to be suspicious.”

Nationwide gives the following advice and suggestions in avoiding these scammers and fraudsters:

:: Protect your personal data just like you guard your household and valuable items.

:: Don’t expect an email, mail, text message or phone call is genuine – you can always call back on a known number.

:: Do not share pins, passwords, keys, or card reader passcodes and do not transfer money out of your account for safe keeping, or whatever fraudsters may call it.

Additionally, Nationwide has published their list of tips to avoid fraudsters at their site.