Sales Of ‘Dumb Phone’ Increase


Whenever people walk down any high street, they will most likely see people concentrating on their smartphones.

The devices have already become so indispensable to most users that fresh research revealed people check them almost every 12 minutes, on average.

However, more old-fashioned technology is now making a comeback.

The sales of so-called dumb phones have observed a rise in sales for the first time in years.

Phones that can simply receive and make calls are known in the industry as feature phones and are being marketed as a means to switch off from the constant connectivity that people have already grown used to.

While the global sales of smartphones increased by only 2 percent in 2017, the sales od the feature phones went up by 5 percent.

Twickenham’s Mary Erskine is among the customers who are now opting for a dumb phone to escape the round the clock access to social media.

She stated: “I just hated the fact that I was always on it.”

She added: “My friend said the other day ‘you check it 150 times a day’.”

“You’re always on Facebook pages and Instagram and you’re just on everything.

“‘And the more you do it the more you feel like you need to do it.

“(Switching to a dumb phone) is not full cold turkey because – I do have my iPad but it’s more about choice.

“If I want to go out with just the dumb phone then you can make a choice and have a day without all the noise of all the notifications and apps.”

A chartered psychologist who has studied the compulsive use of smartphones, Dr Daria Kuss, believes that some smartphone users already develop a genuine addiction to their phones.

She stated: “They may be aware that they’re using it too much however they can’t stop themselves.”

She added: “They may be afraid to miss out on anything that may be happening on their social media channels being one of the reasons why they use it compulsively and this may lead to symptoms that have been association with addiction like withdrawal, preoccupation and loss of control.”

A research that was conducted by Ofcom discovered that 78 percent of the people in the United Kingdom said that they could not live without their smartphone while users, on average, spend around 2 hours 28 minutes online on them per day, rising to 3 hours 14 minutes among those who are 18 to 24-year-old.