Samsung’s 43-inch Frame TV is like a fancy art piece for your wall

The Frame TV quickly became a product of interest for people with minimal taste after it was unveiled by Samsung earlier this year. That is because it is actually designed to double as an art piece, and its aesthetics can effortlessly blend in with any paintings users may have on their wall. The 55- and 65-inch size were both launched in June. However, the tech giant revealed a new 43-in model during the IFA 2017. The new model may be a great alternative for people who may have liked the TV but prefers it in a smaller size.

Typically, as you might expect from a 2017 television, the Frame highlights smart apps and a 4K screen. But what makes it stand out, aside from its design, is the Samsung Collection. The collection is a library of 1,000 art work pieces that users can set as their background when they are not using it in TV mode. Samsung also announced during yesterday’s launch in Berlin, that it would be adding exclusive content from Spain’s Prado museum soon.

The Frame is only the newest in experimental designs for the tech giant. If you can remember, last year, the company introduced the Serif TV, which looks more like a piece of furniture rather than an actual television. Possibly, in the near future, we will be able to get one that blends in with our couch, our floor, or something else in our houses.

But much to our dismay, Samsung has not yet revealed the price of The Frame TV or when it will be released for sale in stores, but surely, it would not be cheap. For context, the 55- and 65-inch versions, are priced at $2,000 and $2,800, respectively.